Freelance Brand Specialist and Writer | Anywhere

Inez Creative

Senior Copywriter and Content Strategist for hire. I help brands voice their personality and keep their client engagement strong. Samples upon request. Some current and past brand partners include:

October 2018 – CURRENT

Copy Lead/Manager | Austin

OnlineMedEd

Led the creation of brand tone guidelines, upheld consistent brand voice standards, and executed ongoing copy strategy for both the marketing and creative teams.

October 2019 – COVID 19

Accenture Interactive POD | Austin and SF

Creative Development Co-Lead, Copy

Set the tone in building industry-leading experiences, transforming highly technical data into compelling, business-winning creative.

Aug 2016 – October 2018

Aug 2015 – Aug 2016

Charles Schwab | Austin, TX

Manager, Copywriting and Editing

Worked alongside senior management within Schwab’s C2 in-house agency to shape brand voice through conceptually-driven digital and print initiatives.

Oct 2014 – Aug 2016

Drumroll | Austin, TX

Mid-level Copywriter

Collaborated with senior designers and ACDs to create compelling, conceptual digital work. Crafted presentations and presented work to leadership. Lead writer on Microsoft Store.

Microsoft Store | Bing | Capital One

Jan 2012 – Oct 2014

Razorfish | Austin, TX

Copywriter

Partnered with art directors, UX, content strategists and account to deliver award-winning creative for Fortune 500 companies. Concepted and wrote engaging website copy, online audio spots, banner copy, email, guerrilla marketing and OOO.

Samsung

CitiBank

Motorola

USAA

New Business

Feb 2010 – Jan 2012

The VIA Agency | Portland, ME

Copywriter

Worked closely with art directors to create TV, radio, print, OOO, digital creative and integrated campaigns. Aligned deliverables with CDs and owned work from concept through production.

Welch's

People's United Bank

Non-profits

Friendly's

FairPoint Communications

Seagram's Escapes

New business | MINI, Samsung Appliances

June 2009 – Feb 2010

LF Contemporary Art | SF, CA

Marketing lead

Worked one-on-one with high-end art gallery owner to deliver content and design for print, website and signage.

Jan 2007– June 2009

826 Valenica | SF, CA

Writing Tutor

Tutored an ongoing after-school program with students ages 4-18 to improve their creative writing skills and literacy.

Feb 2007 – Dec 2007

Conscious Dancer Magazine | Berkeley, CA

Marketing Assistant

Worked directly with magazine owners to provide page layout, ad print design and copy for an environmentally-conscious dance magazine.

Jan 2005 – Dec 2006

Xicalango Press | Berkeley, CA

Designer

Worked in tandem with the company owner to design, concept and write copy for an educational children’s language game.

Feb 2006 – August 2006

Gyro International | SF, CA

Copywriter Intern

Concepted with the creative team and wrote copy as support for the lead copywriter.

Christiania Vodka

LeapFrog

Sun Microsystems

Oct 2005 – July 2006

CBS Channel 5/XPIX | SF, CA

Created on-air graphics for the daily news broadcast, presented to the lead designer, producers and wrote radio ad scripts for Monster Truck Rally races.